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Authentic Persuasion Show

The Authentic Persuasion Show is a 5x a week show with one goal – to help you be more effective in your sales career or with running your sales team.

Jason Cutter brings his nearly 20 years of sales/leadership experience with this updated podcast centered around his book: Selling With Authentic Persuasion.

If he can do it (a guy with a marine biology degree), then you can to!

The guests and topics will provide insights on how to do your part in shifting the way that sales is done, moving to being a profession that you can be proud of and prospects actually want to buy from.

This show is for you if you:

  1. Are in sales, but think there is a chance you are acting more like an Order Taker
  2. Are looking for new ways to improve your selling effectiveness
  3. Have found that you aren’t a fan of most sales ‘tactics’
  4. Just want to round out your sales podcast library with something different!

Note – The show was previously titled The Sales Experience Podcast, with 310 episodes published before the change.  That means there is a ton you can go back to for inspiration and advice.

Where can you listen to the podcast?

RSS Most Recent Episodes (RSS Feed)

  • [340] APS Live with Collin Mitchell (Replay) November 27, 2020
    What are the benefits of being authentic? How can a mindset help you achieve your goals? The most common mistake is focusing your energy on one activity. Look at what you’re doing and think about it like a professional. Most content you see scrolling through social media is from “the pros” – people who have […]
  • [339] Tis the Season...but for what? November 26, 2020
    It’s that time of year where things slow down for salespeople. The holiday season is upon us, and the prospective buyers are distracted, busy, tuned out. They don’t want to make buying decisions or don’t care about anything other than making it through the holidays. Well, at least that is what most salespeople think. They […]
  • [338] APS Live with Jarrett Thomas (Replay) November 25, 2020
    How do you build a relationship with somebody who doesn’t know you on the other end of the line? What do you say to keep their attention? If you are randomly calling, emailing, or directly emailing your prospects, STOP! It is NOT a numbers game. Become useful and help your prospects. Create value by providing […]
  • [337] What if they just want the info, and don't answer questions? November 24, 2020
    “Just tell me what you are selling, I don’t want to answer any of your questions.” Or maybe: “Can you just show me the demo? I want to see it and I will let you know if I am interested.” Or even: “You don’t need to know that info (in response to trying to get […]
  • [336] Conversational Intelligence and Sales Experience, with Gregg Johnson November 23, 2020
    How can you match the wants/needs of your buyer? Looking for the best tool to deliver the best combination of digital experience, human touch, and advice? Oftentimes, you want to drive more effective customer acquisition to deliver a better buying experience for your customers. And, people constantly want some buying assistance and want to talk […]
  • [335] Sales Success Trait - Persistence November 20, 2020
    How would you rate your level of persistence? Do you know why you are even persisting in the first place? In my experience there are 5 Sales Success Traits.These are skills that can be learned and enhanced with focused practice. And they are all necessary for becoming a Sales Professional. Most people might think that […]
  • [334] Sales Success Trait - Creativity November 19, 2020
    How creative would you say that you are? I used to think that only applied to painting or music. In my experience, there are 5 Sales Success Traits.These are skills that can be learned and enhanced with focused practice. And they are all necessary for becoming a Sales Professional.Most people might think that only “Natural […]
  • [E333] Sales Success Trait - Curiosity November 18, 2020
    Are you curious about your prospects, your industry, and the world? Are you constantly trying to learn new things in and outside of sales? In my experience, there are 5 Sales Success Traits.These are skills that can be learned and enhanced with focused practice. And they are all necessary for becoming a Sales Professional. Most […]
  • [332] Sales Success Trait - Openness November 17, 2020
    Are you open to new things? Or to constructive feedback? In my experience, there are 5 Sales Success Traits.These are skills that can be learned and enhanced with focused practice.And they are all necessary for becoming a Sales Professional.Most people might think that only “Natural Born Salespeople” can be successful in sales.I disagree.Check out today’s […]
  • [331] Sales Enablement and Radical Outcomes, with Juliana Stancampiano November 16, 2020
    Being in Virtual Conferences is great and fascinating. We really focus on connecting with one another, having free flow conversations with people that maybe you wouldn't necessarily have access to on a day-to-day basis. In this episode, Juliana Stancampiano, CEO of Oxygen will be our guest today. She will be talking about her experience in […]

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